Every invention or idea starts out as an inventor’s trade secret. But before you go to market you need to protect your idea so that someone else cannot steal it. To do this you need to secure one or more of the three different types of intellectual property protection – patents, trademarks and/or copyrights.
What is a trademark?
A trademark is the legal term for what is commonly known as a brand. It is a word, phrase, symbol or design (or any combination of these) that identifies and distinguishes the goods of one party from those of others. Trademarks are assets that can become highly valuable as they are built over time.
What is a patent?
A patent is a right granted to an inventor by the federal government that permits the inventor to exclude others from making, selling or using the invention for a period of time. If your product is patentable, you will have a much greater value to your brand and find it easier to raise money.
© 2019 Brand Vault 360. All Rights Reserved.